Design That Catches the Eye
The consumers have so many brands to choose from thanks to the busy coffee market, why go for a coffee that is not appealing to the eyes, hence the consumers will purchase what is appealing to them first, the design of the coffee packaging. When placed on store shelves, Ground Coffee Pillow Bags have to draw attention. The use of large graphics, bold colors, and clear spacing helps to achieve this. Antecedents of the visual design can also include pictures such as landscapes, coffee beans, or even brewing methods indicating the quality of the coffee. packaging design that caters to the beliefs, lifestyles, or interests of a customer could easily lead to a successful sale. For example, organic coffee drinkers would probably be impressed by earthy colors and mat designs and the young fashionable people would prefer a simple but elegant design.
Functional Features for Preservation
The most important aspect of any coffee packaging is maintaining the quality of the product and its taste. Baggies for ground coffee should have seals that withstand exposure to light, air, heat and moisture which tend to be detrimental to coffee. Production of Pillow Bags using multi-layer materials is very important in insulation so that such damages doesn’t occur. There are also such materials that are responsive to the atmosphere, absorbing moisture and ozone in order to protect the coffee grounds from rotting and flavor loss. The design should also incorporate the same easy-to-use resealable mechanism, optically manufactured, that is, owing to zippers, consumers are able to close the bag after each use. This allows the coffee to be fresh in a package for a longer period of time.
Prevent Crushing
The ground coffee is closely packed and hence is prone to damage during transit if the packaging is not satisfactory. The ground coffee Pillow Bag on the other hand, should be strong and not collapse, for instance so that the coffee grounds can’t be damaged since they would affect the taste. The bag itself’s strength is also very important in order that the product’s integrity would not be compromised. Pillow bags should have strong suture, to minimize the perforation of the package even if strong suture material is used when packing the coffee. Furthermore, a properly constructed pillow bag makes it possible for the product to hold its shape during storage or display which will prevent such damage to the package that may diminish a potential customer’s perception of the entire product as spoiled.
Conclusion
By incorporating these elements into the Ground Coffee Pillow Bag design, coffee brands can not only preserve the quality and freshness of their product but also enhance the consumer’s shopping experience and increase the likelihood of a repeat purchase. XLD as a leading bespoke flexible packaging manufacturing company based in China. established in 2002, XLD provides bespoke packaging solutions to companies in a wide range of industries. Our company has an ongoing team of designers and engineers so that we will try our best to meet all your needs.
